New Fruitlings, welcome aboard!



We are completely CITRIFIED to announce that Richard Weinroth has formally joined high-level activities across Fruitland as our first Director of Programs. Richard comes to Food Forward after nearly a decade-long stint as the Foodbank Director at MEND Poverty in the San Fernando Valley. He has been like family since Food Forward co-founder Erica Kopmar first handed three boxes of fresh-picked backyard oranges to him in Lake Balboa in the summer of 2009. In addition to leading triage efforts post-Katrina in New Orleans, as well as cheffing and owning his own restaurant, Richard has hands-on experience in hunger relief.

Food Forward Executive Director Rick Nahmias explains, “Being able to bring Richard’s huge brain, heart and vision into our organization is truly a dream come true. He’s been on the sidelines of the creation and growth of all our programs, coaching and supporting us, but knowing he will now be right in the mix with us as we amp up our capacity, geographic reach and volunteer engagement, is an opportunity we are incredibly excited by and grateful for. The clincher though was his nifty Hot Wheel collection.”


579183_337858832936758_21317562_nRichard Weinroth at an early Food Forward fruit pick

“I see this as a job that I get to do, not a job that I have to do. I’ve loved what Food Forward does since our very first phone call nearly 9 years ago when, as the Foodbank Director and Chef at MEND Poverty, I showed up in my old Fiat to pick up a few boxes of freshly picked oranges, not far from where the Food Forward’s Fruit Cave now stands. I look forward to being part of Food Forward’s passionate team and working with our thousands of volunteers focused on doing our part to end food waste, and helping bring fresh and healthy food to so many families’ tables.” – Richard Weinroth

We are also excited to welcome Pamela Guerra as a full-time Development Associate. Pam comes to us after a stint at 826LA and recently graduating from UC Irvine with a master’s degree in urban and regional planning. She brings a great mind and an artistic eye to our growing development team and, from the looks of the wonderful creativity she brought to our recent staff retreat and scavenger hunt, we can’t wait to see what else she has in store for us.

“Having previously worked on the academic and policy side of food insecurity and food waste issues, I am looking forward to becoming involved with a different piece of this complex puzzle by working with an organization that rescues produce and connects it to those in need. I’m also a fairly recent transplant to Southern California, and I am excited to serve my community by helping address the very basic needs of food and nutrition.” – Pamela Guerra


pam-head-pineapplePamela Guerra: Head Pineapple at Food Forward’s 2017 staff retreat

Please help us welcome both these new talents to our family and feel free to drop Rich or Pam an email to say hello!

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